Not content to just Photoshop its models to look thinner and younger, megaretailer Forever 21 is now airbrushing out their kneecaps. Kneecaps! Sooo gross right?
Ironically, this is called a “Bodycon Skirt.”
I’m sure I don’t need to tell you why this is so douchebaggy. As if women didn’t have enough to feel self-conscious about when it comes to our bodies (stomach, hips, boobs, butt, arms, legs, chin, nose, anything covered in skin, etc.) now we’re supposed to feel weird about our kneecaps? And not just how they look, but the very fact that we possess them in the first place?! Is Forever 21 passing memos around the office that say things like, “Out this season: Floral prints, leggings, KNEECAPS”?
We had plenty of reasons not to shop at Forever 21 already—their not-so-hidden religious agenda, their use of child labor, their absurdly small sizing—and now they’re anti-kneecap too!
Is this just the result of a lot of bad digital retouching, or are kneecaps the next frontier in the quest to make women feel bad about everything?
Thanks Erica Schreiner for the tip!
